The ZEEKR 001 FR is an all-electric shooting brake supercar officially launched by ZEEKR Intelligent Technology (ZEEKR) on 27 October 2023, carrying an official retail price of RM769,000. FR stands for "Future Road", representing ZEEKR's dedicated high-performance sub-brand, with the 001 FR serving as its maiden offering. Deliveries commenced immediately upon launch, strictly capped at a maximum of 99 units per month.
As the high-performance flagship of the ZEEKR 001 lineup, the 001 FR is not engineered for mass volume, but rather serves as a strategic halo model and technology demonstrator to showcase ZEEKR's engineering prowess. Combining RM10,000,000-class supercar performance, uncompromised safety, and a state-of-the-art intelligent cockpit, it targets the global high-end performance car market against formidable rivals such as the Tesla Model S Plaid, Porsche Taycan Turbo GT, and Lotus Eletre R. An Conghui, CEO of ZEEKR Intelligent Technology, once stated that the 001 FR is a performance machine that "rivals won't be able to build within five years". In 2025, the updated 2025 ZEEKR 001 FR further consolidated its position in the segment.
The ZEEKR 001 FR retains the signature shooting brake silhouette of the 001 series, while incorporating an extensive functional carbon-fibre aero kit that seamlessly blends extreme performance aesthetics with practicality. Up front, the blanked-off grille underlines its pure EV identity, flanked by an enlarged lower air intake and orange-red brake cooling ducts that amplify its aggressive, track-focused stance. Along the sides, sleek character lines are complemented by lightweight carbon-fibre side skirts, roof panel, and wing mirror caps. Rounding off the rear is a massive carbon-fibre rear wing (generating up to 201 kg of downforce) and an aggressive diffuser, substantially boosting high-speed stability and handling dynamics.
In terms of exterior dimensions, the car measures 5,018 mm long, 1,999 mm wide, and 1,545 mm tall, with a wheelbase of 3,005 mm. Compared to the standard ZEEKR 001, it is 5 mm longer, 10 mm wider, and sits 5 mm lower for a more aggressive, road-hugging profile. Inside, the cabin is generously upholstered in suede and carbon-fibre trim. The multifunction steering wheel features dedicated drive mode switches at the 3 and 9 o'clock positions, injecting a potent motorsport feel into the cockpit.
Under the skin, the ZEEKR 001 FR debuts the world's first mass-produced quad-motor distributed electric drive system, deploying four high-performance permanent magnet synchronous motors to drive each wheel independently. In "Räikkönen Mode", the system unleashes a staggering total output of 956 kW (approximately 1,300 hp) and a peak torque of 1,280 Nm. This immense firepower propels the EV from 0 to 100 km/h in just 2.02 seconds, breaches 0-200 km/h in a blistering 6.29 seconds, and reaches a top speed of 280 km/h.
On the electrification front, the 001 FR is equipped with the world's first mass-production quad-Silicon Carbide (SiC) 800V high-voltage electrical architecture, with each motor paired with an independent SiC power inverter. It draws juice from a 100 kWh Qilin battery pack capable of megawatt-level discharge rates and supporting ultra-fast 4C DC charging, enabling a 10% to 80% state of charge (SoC) in a mere 15 minutes. Under the CLTC test cycle, it delivers a pure electric driving range of 550 km. To withstand severe track use, the vehicle features direct-cascade oil cooling technology for the motors and the PTM 2.0 full-domain thermal management system for the battery pack, allowing peak power to be deployed 12 consecutive times without thermal throttling.
The ZEEKR 001 FR rides on a front double-wishbone and rear multi-link independent suspension architecture, laying a solid mechanical foundation for razor-sharp handling. To deliver bespoke dynamic body control, ZEEKR partnered with renowned German suspension specialist KW to fit custom-tuned 2-way adjustable high-performance coilover dampers. Working in tandem with the ZVC (ZEEKR Vectoring Control) quad-wheel torque vectoring system, the car can modulate torque distribution to each wheel independently within 10 milliseconds, enabling a terrain-agnostic "tank turn" (on-the-spot rotation) capability.
Braking hardware is equally serious, featuring AP Racing 10-piston front and 4-piston rear high-performance calipers clamped onto Brembo carbon-ceramic brake discs. These are shod with 22-inch Pirelli P Zero performance tyres (265/40 R22 front, 295/35 R22 rear) to guarantee exceptional mechanical grip and high-speed stability. According to official figures, the 100-0 km/h stopping distance is recorded at just 33.4 metres.
Inside, the ZEEKR 001 FR is loaded with top-shelf in-cabin tech, notably pioneering the world's first mass-production deployment of the 4th-generation Qualcomm Snapdragon 8295 cockpit computing platform. The digital cockpit is dominated by a 15.05-inch 2.5K ultra-HD flexible OLED infotainment touchscreen, a 13.02-inch digital instrument cluster, and an expansive 35.5-inch HUD (head-up display). It runs on ZEEKR OS 5.0, featuring OTA update capability, an intelligent AI voice assistant, and AR real-view navigation.
Seating comes in the form of intelligent dynamic sports seats with massage functionality for daily commutes, which automatically bolster lateral lumbar and thigh support during spirited driving. Audiophiles are treated to a 2,400-watt Yamaha premium sound system driving 28 speakers in a 7.1.4 Dolby Atmos surround configuration. Additional luxury amenities include 50W air-cooled wireless smartphone charging, cascading ambient lighting, electronic push-button door and window controls, and a dedicated rear entertainment control screen.
In terms of passive safety, the 001 FR upholds ZEEKR's renowned structural safety benchmark, maintaining a flawless record of zero spontaneous battery combustion since customer deliveries began. For active safety and advanced driver assistance systems (ADAS), the vehicle is powered by high-performance intelligent driving chips supported by a comprehensive sensor suite comprising 12 ultrasonic sensors, 9 HD cameras, and 1 millimetre-wave radar. Notably, ZEEKR also introduced the world's first mass-produced in-car two-way satellite communication system on the 001 FR, facilitating emergency messaging and voice calls even in remote areas outside terrestrial cellular network coverage.
The arrival of the ZEEKR 001 FR represents a major breakthrough for Chinese automakers venturing into the elite high-performance and supercar arena. Although its exclusive delivery cap of 99 units per month underlines its niche halo status, the 001 FR has consistently topped the sales charts in China's domestic RM750,000 to RM800,000 pure electric sports coupe bracket. Globally, the 001 FR has also garnered notable traction in overseas markets such as Russia.
The performance repertoire of the ZEEKR 001 FR is headlined by dedicated Launch Mode and Overclocking Mode (akin to a digital "nitro boost"), while the flagship "Räikkönen Mode"—co-developed and tuned alongside F1 World Champion Kimi Räikkönen—unleashes the full 1,300 hp for an unprecedented driving experience. The on-demand Overclocking Mode can be engaged at any speed, instantly delivering a 10% surge in peak power. Ultimately, the debut of the ZEEKR 001 FR not only marks a significant breakthrough for Chinese engineering in the performance arena, but also serves as a potent testament to ZEEKR's hardcore EV capabilities and its brand ethos of "extreme breakthroughs".
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